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Lead Conversion: Build a Follow Up System

Lead generation and prospecting are pivotal parts of your business. Utilize the data and leads you generate in lead conversion initiatives like implementing follow-up systems. This professional development course is designed to demonstrate the importance of such systems and help you develop effective ones for your own business. 

Turning Leads Into Prospects

When you’ve generated quality leads, it’s up to you to take actionable steps to turn them into engaging connections with potential clients. There are so many different initiatives you could implement and schedule, making it a consistent part of your prospecting time allotment. Consistency and tenacity are key takeaways from this course, business leaders like yourself can benefit from the skills they learn here. 

After taking this course, you will be able to develop a follow up system for your leads. This system will allow you to increase your conversion ratios through follow up, ensuring none of your valuable leads fall through the cracks. Through practical and consistent initiatives, you can capitalize on each new lead to make use of it. 

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Lesson Plan

Learn what follow-up methods have been created for different professional goals.

Determine which ones are most achievable for your own business's existing systems.

Discover how follow-up initiatives affect your business's conversion ratios.

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Follow-Up Initiatives to Drastically Improve Conversion

You are more likely to maintain consistent engagement with prospects if your interactions are also consistent. Whether that be through timely email blasts, scheduled meet-ups, or regular texts, all of these can be deployed to improve your conversion ratios. 

Get Started Lead Conversion

Learn how to develop, fine-tune, and deploy a follow-up system that’s designed for improved engagement and increased prospecting initiatives. The results will speak for themselves in the form of your business’s lead conversion ratios. 

Frequently Asked Questions

What are the benefits of professional development courses?

Professional development courses are crucial for keeping your business current with marketing trends, technological advancements, and iterative improvements to your processes. 

How long does the course take to complete?

We suggest our courses be taken over 5 days in order to give you time to absorb the lessons from each video and have time to apply them to your business.

How soon can I start my course after I purchase it?

You can begin the course immediately after purchase by logging into your account! There you’ll have access to every course you’ve purchased with Athena Captain, including downloadable handouts to go with the video lessons.

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Coach, Speaker, Author

Through her unique combination of life experience and a heart for sharing, Athena brings her extremely engaging and humble style to the speaking arena, captivating audiences ranging from professional single moms, to families raising kids with special needs, to entrepreneurs and sales professionals looking to create a growing sales machine.

Athena’s heart drives her to serve those who know, deep down, that they have a gift, a knack, that hasn’t fully developed, and who hunger for that spark of inspiration and knowledge that will finally help them turn that corner. Her proven results building a referral-based prospecting and sales machine for a custom homebuilding company, after building a hugely successful sales team for one of the nation’s largest mortgage firms, give her credibility to inspire and teach an audience of professionals from any size organization. Her life spent raising a child with special needs, while juggling the load that comes with being a world-class sales and marketing professional, all while overcoming the challenges of someone who scores 10 / 10 on the ACE scale, gives her credibility to speak into the lives of an audience facing similar challenges, but who also share the belief and vision that they can do, and become, more than anyone ever thought possible.

Athena brings a unique combination of grit, empathy, and no-excuses inspiration that speaks to a range of audiences, leaving them with not only the motivation, but also the tools, to go back into the world with a renewed sense of purpose, with an understanding of how to carry it out.